Wild Ventures x VitaBar

How Your Creative Assets Get Built

A visual breakdown of every input, generator, and output powering VitaBar's full-funnel creative system — and where your contributions multiply results.

Section 01

The Brand Brain

Everything we know about VitaBar lives in structured data files that every generator reads. This is the foundation — richer inputs here directly produce better, more targeted creative.

Customer Avatars
5 defined personas — who they are, core problems, belief gaps, messaging hooks, visual direction, best SKUs
More avatars = more targeted creative
Products & SKUs
6 inhalers + 3 bundles — each with ingredients, mechanism, use-case moment, flavor story, copy lines, real reviews
More detail per SKU = sharper copy
Brand Voice & Tone
Use "upgrade," "switch," "ritual" — never say "vape," "e-cig," "addiction." Empathetic, supportive, solution-focused.
Compliance Rules
Banned words, required FDA disclaimer, FTC disclosure rules — automatically enforced in every generated asset.
Social Proof
4.8/5 stars, 2,400+ reviews, 50,000+ customers. Women's Health, Shape, Healthline features. Proven copy lines.
More reviews & press = stronger trust signals
Visual Identity
Color palette (brand green, SKU-specific colors), typography, logo rules, photography direction, per-product color theming.
Story Templates
6 narrative shapes — Personal Journey, Expert Roundup, List Article, Comparison, Newsroom, Before/After Day. Each mapped to best avatars and SKUs.
New templates = new creative angles
Brand
Brain
Feeds every generator
Every creative asset — image ads, presell landers, video ads, endcards, native ads — pulls from this same brain. When you enrich one input, it improves output across all channels simultaneously.
Where your input multiplies
Add 10 more avatars = every generator produces variations for 10 new audiences

Add detailed product stories = copy becomes more specific and persuasive

Add new reviews = social proof blocks get richer across all landers

Add new story templates = unlocks entirely new creative angles

Your 5 Current Avatars

Each avatar carries its own problems, belief gaps, messaging hooks, visual direction, and best-fit SKUs. Every generator reads these to tailor creative.

1
The Reluctant Quitter
Energy & ritual focused. Misses the hand-to-mouth habit, not the nicotine.
2
Biohacker / Productivity Pro
Optimization-driven. Wants functional ingredients, not just a replacement.
3
Wellness Woman
Clean beauty mindset. Wants an editorial, aspirational feel.
4
The Refresh Hero
Empathy-driven. Multiple quit attempts, cautiously hopeful.
5
Sleep-Focused
Nighttime ritual seeker. Drawn to SOOTHE & CHILL for wind-down.

Your Product Line

Each SKU has its own color theme, ingredient story, use-case moment, and mapped avatars. The generators use all of this.

BOOST
An invigorating burst of clarity and vitality
B12, B6, Taurine, L-Lysine, L-Theanine
ENERGY
A fresh citrusy blend to wake you up
Caffeine, B12, L-Theanine, L-Carvone
CHILL
A subtly sweet taste of tranquility
Chamomile, L-Theanine, Lemon Balm, Passionflower
RESTORE
A rejuvenating collagen blend
Collagen, L-Carnitine, Glutathione, Geranium
SOOTHE
Soothing, calming, nightstand approved
Melatonin, Passionflower, Chamomile, Valerian Root
VITAL
Your daily multivitamin, reinvented
Co-Q10, B12, Vitamin C, D3, A
REFRESH 3-PACK
BOOST + ENERGY + VITAL
All-day energy & wellness bundle
RELAX 3-PACK
CHILL + RESTORE + SOOTHE
Evening ritual bundle
VARIETY 6-PACK
All six formulas
Sampler & gift set
Section 02

The Generators

Each generator reads the brand brain and produces a different creative format. Here's what goes in, what happens, and what comes out.

Image Ad Generator
AI-generated product ads via Gemini + Claude
Avatar (5) × SKU (6) × Visual Style (8) × Scene (16) × Color (6) × Lighting (5) = 115,200 unique combos

Gemini generates the product photo from brand context. Claude writes avatar-matched copy. Final render bakes text into the image. Output formats: 4:5 (feed), 9:16 (stories/reels), 1:1 (square).

UGC / raw studio / clean lifestyle / editorial dark / moody bright / airy flat lay close-up macro editorial magazine
Your leverage

Add 10 new avatars and the possible combinations jump from 115K to 345K+. Add a new SKU and every existing avatar gets new creative. The variables multiply each other.

Presell Lander Generator
Full HTML advertorial pages — the bridge between ad click and purchase
Avatar × Story Template (6) × SKU × Layout (5) × Channel Self-contained HTML page

Each lander is a complete, deployable HTML page with AI-generated hero image, avatar-targeted long-form copy, real customer reviews pulled from your review data, 3 CTA button variations for A/B testing, compliance disclaimers auto-inserted, and tracking UTMs baked in.

The 6 story templates:

Personal Journey — 1st person transformation Expert Roundup — 3rd person authority List Article — editorial multi-voice Comparison — competitive elimination Newsroom — FOMO/trending Before/After Day — emotional contrast

The 5 page layouts:

Alternating Features Countdown Listicle Editorial Tips Hero Showcase Reasons + Comparison
Your leverage

These are the highest-value assets in the system. A single lander with the right avatar/story match can run profitably for months. More avatars = more angles. More story templates = more hooks. You've built 45+ advertorials so far.

Video Ad Generator
TikTok-first short-form video ads — script to final render

Full automated pipeline from topic to published video. Cost: ~$0.008/video (static) or ~$1.76/video (with AI-generated clips via Kling).

Script GenerationClaude writes the hook + body + CTA
Scene StructuringBreaks into 4-8 timed scenes
Asset ResolutionMaps scenes to product shots + colors
TTS VoiceoverElevenLabs or OpenAI voice
Video AssemblyMoviePy + FFmpeg compositing

6 script types:

Talking Head (UGC) Voiceover + B-Roll Text on Screen POV Scenario Tutorial / Demo Story Arc

Voice profiles configured:

Female UGC (ElevenLabs) Male Casual (ElevenLabs) Budget Female (OpenAI Nova)
Your leverage

Video hooks drive scroll-stop. The system has a bank of 30 hooks (visual + audio) that rotate automatically. Adding your own hook ideas or real UGC footage would dramatically increase variety and authenticity.

Axon End Card Generator
AppLovin interactive page end cards — 9:16 full-render images
Avatar (5) × SKU (6) × Layout (4) = 120 unique end cards

4 layout types:

Product Hero + CTA Offer Forward Review Spotlight Benefit Stack

Premium trustworthy aesthetic with text baked into the image. Large CTA buttons, benefit statements, social proof. Each card themed to the SKU's color palette.

Native Ad Generator
Taboola & Outbrain thumbnails + curiosity headlines
Avatar × SKU × Campaign URL 5-10 thumbnails + 5-10 headlines

Thumbnails are editorial-style photos with no text, no logos — pure curiosity bait that looks like news content. Headlines max 60 characters, news-style. These drive traffic to the presell landers above.

The Multiplier Effect
5 avatars → 15 avatars = 3x everything
Every generator runs against every avatar. Adding 10 new personas doesn't just create 10 more ads — it triples the output of every generator across every format, layout, style, and SKU combination.
Section 03

The Full Funnel

How all these pieces connect — from first impression to purchase. Every component is generated from the same brand brain.

Top of Funnel Image ads, video ads, native ads Meta, TikTok, Google, Taboola
Mid Funnel Presell landers & advertorials Warm the click before the buy
Bottom of Funnel Product pages, checkout myvitabar.com
Post-Purchase Email/SMS flows, retargeting Lifecycle marketing

What you saw in the demo

The VitaBar Creative Demo shows assets from a single generation session: 6 presell landers (one per layout, each targeting a different avatar/SKU combo), 23 image ads (across 3 engine versions + raw scene photos), 20 Axon end cards (4 layouts across all 5 avatars), and 8 video ads (both static pipeline and AI-generated via Kling). All of it was generated from the same brand brain described above.

Section 04

Where It's Going

The system is evolving from manual generation into a fully automated marketing platform.

Building Now

Self-Serve Platform

You'll log in, see your brand brain, connected ad accounts, and generated assets in one dashboard. Approve campaigns and they deploy automatically.

Building Now

Automated Media Buying

Set a daily budget, the engine allocates across Meta, Google, and TikTok based on performance. Underperformers get cut, winners get scaled — automatically.

Next Up

Performance Feedback Loop

When ads perform well, the system learns which avatar/template/SKU combos work and generates more variations of the winners. Bad performers inform what to avoid.

Next Up

Knowledge Base

54,000+ lines of practitioner knowledge from top performance marketers. This feeds every generator — the AI doesn't guess, it applies proven frameworks.

Vision

Full Closed Loop

Generate creative → deploy ads → measure performance → learn → generate better creative. One continuous optimization cycle, all from your brand brain.

Vision

Multi-Channel Orchestration

One campaign launch hits Meta, Google, TikTok, native, email, SMS, and organic social simultaneously — all coordinated from one brief.